Healthcare digital marketing — patients first, channels second.
Healthcare digital marketing agency in Calgary. We work with clinics, medical practices, dental groups, physio, and allied-health businesses — local SEO, Google Ads, GBP, and conversion-focused websites that respect patient privacy and clinical accuracy.
Patient acquisition is a regulated, high-trust game.
A patient choosing a healthcare provider isn't comparing five vendors. They're checking trust signals — Google reviews, profile completeness, photos, response cadence, and whether your site loads quickly enough to book in one tap. Get those right and everything else compounds.
We've worked with dental, optometry, and allied-health clients. The playbook is consistent: get the Google Business Profile to 95th-percentile completeness, fix the local SEO foundation, run intent-keyword Google Ads with proper call tracking, and deliver a monthly report the clinic owner can actually read in five minutes.
A four-step engagement.
- 01
Audit
Google Business Profile, local SEO baseline, site speed, competitor scan, and review velocity vs. closest competitors.
- 02
Plan
Roadmap ranked by impact-per-dollar. Quick wins first (GBP + technical fixes), then content, ads, and reviews cadence.
- 03
Run
Google Ads + GBP posts + on-page content + reviews flow + monthly review of bookings, calls, and direction requests.
- 04
Report
10-page branded PDF on the 2nd of every month — channels in one place, next 3 moves spelled out.
The full local-healthcare stack.
Google Business Profile
The most-leveraged asset for any local healthcare practice. Photos, posts, attributes, reviews, Q&A — managed week-over-week.
Local SEO
Ranking for "[service] near me" and condition-specific searches across your catchment. NAP schema, local content, citations.
Google Ads
Intent-keyword Search + Performance Max. Call tracking ties spend to booked appointments, not form fills.
Clinical Content
Service / procedure / condition pages — drafted, clinically reviewed by the practice, optimized for search intent.
Reviews & Reputation
Post-visit review-request flow, response-drafting loop (clinic approves before posting), reputation alerts.
Monthly Reporting
10-page branded PDF on the 2nd of every month: spend, bookings, calls, organic traffic, GBP performance, next three moves.
Real engagements, not case-study fiction.
Google Ads, Meta Ads, and SEO on one brief. Multilingual site (EN/UK/RU), monthly PDF reporting, technical SEO baseline, GBP managed.
OngoingPre-engagement market audit: no clinic in the rural service area runs Google Ads. Strategy: light SEM + GBP dominance for the entire catchment.
Audit completeBranded PDF: GBP score, local SEO baseline, competitor scan, site-speed metrics, and three highest-leverage fixes. No obligation.
First touchThings healthcare owners actually ask us.
Which healthcare verticals do you work with?
Dental, optometry, physio, allied health, and general medical / clinic work. We focus on local-search-driven verticals where trust signals (reviews, GBP, NAP) compound.
Are you HIPAA / PIPEDA aware?
Yes. We don't store PHI. Tracking is configured to never send identifying information; conversion events are deduplicated server-side where possible.
Who writes the clinical content?
We draft, the practice lead approves. Service / condition / FAQ pages are sent for clinical accuracy review before any publishing.
How long until new patient bookings come from this?
Google Ads can drive bookings in 1-2 weeks. Local SEO + GBP compounds over 60-90 days with meaningful lift by month 3.
What does it cost?
A live audit + roadmap is free. Ongoing engagements are scoped to the work — we share plan and price before any commitment.
Free 30-min audit · Calgary, AB